Free B2B advertising courses taught by the world's best practitioners.

Browse free on-demand courses made to help you master paid ads as quickly as possible.

B2B Google Ads 101 Course: How to Launch Dangerously Effective Google Ads Campaigns for Beginners

30
Videos
2hrs 43min
Beginner

This course is comprised of four modules that will teach you how to win Google’s game and master the 3 pillars of successful campaign launches so you can show up when prospects are searching and convert clicks into revenue.

B2B Google Ads 102 Course: How To Convert Clicks Into Profit

30
Videos
2hrs 28min
Intermediate

This course consists of four modules that will teach you how to build an optimization workflow that allows your campaigns to be successful on a daily, weekly and monthly basis.

B2B Google Ads 103 Course: How To Scale For Advanced Advertisers

16
Videos
1hr 10min
Advanced

This course consists of three modules that will teach you advanced strategies for scaling Google Ads campaigns from start to finish.

B2B Advertising Course: Jumpstart Your B2B Marketing Career

22
Videos
1hr 36min
Beginner

New to B2B? Cut years off your learning curve with this course.

Building a Paid Media Program Course: Scale Your B2B SaaS Advertising

18
Videos
1hr 45min
Beginner

Learn how to build a full-funnel paid media program from start to finish.

Upcoming Courses

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Upcoming Course

B2B Google Ads 101 Course: How to Launch Dangerously Effective Google Ads Campaigns for Beginners

This course is comprised of four modules that will teach you how to win Google’s game and master the 3 pillars of successful campaign launches so you can show up when prospects are searching and convert clicks into revenue.

Upcoming Course

B2B Google Ads 102 Course: How To Convert Clicks Into Profit

This course consists of four modules that will teach you how to build an optimization workflow that allows your campaigns to be successful on a daily, weekly and monthly basis.

Upcoming Course

B2B Google Ads 103 Course: How To Scale For Advanced Advertisers

This course consists of three modules that will teach you advanced strategies for scaling Google Ads campaigns from start to finish.

Upcoming Course

B2B Linkedin Ads 101

Welcome to the most comprehensive LinkedIn Ads course series tailored for B2B marketers, whether you're starting from scratch or looking to enhance your existing LinkedIn campaigns. With Canberk as your instructor, drawing from experience managing over 50 client accounts with varying budgets, this course offers valuable insights.

Upcoming Course

B2B Linkedin Ads 102

LinkedIn Ads 102 is broken into four modules including topics on Monitoring, Auditing, Reporting, and Optimization. Join reformed corporate Lawyer Canberk Beker as we deep dive into how to monitor, audit, optimize, and report on your LinkedIn Ad campaigns now that they’re live.

Upcoming Course

B2B Linkedin Ads 103

In this final course on LinkedIn Ads, we’re deep diving into scaling your campaigns and mastering LinkedIn ads. This course is broken into three modules, Scaling, Divide & Conquer, and finally, Learnings from over $25m+ in LinkedIn Ad Spend

Upcoming Course

B2B Measurement 101

Join Borys Khodan on a journey to learn and understand why measurement is so important in B2B advertising. This course covers the fundamentals of Conversion Tracking, Web analytics, and Attribution.

Upcoming Course

B2B Measurement 102

In B2B Measurement 102 with Borys Khodan, learn advanced conversion tracking, advanced attribution, incrementality measurement, plus more advanced reporting and data integration.

Upcoming Course

B2B Reddit Ads 101

Reddit is a goldmine for B2B Marketing, and this course is a roadmap designed to help you tap into its potential. Ideal for beginners, this 4 module course covers basics of Reddit Advertising, which will enable you to start advertising on Reddit, from setting up the account, to crafting campaigns and setting up targeting, budget and KPIs.

Upcoming Course

B2B Reddit Ads 102

If you’ve already dipped your toes into the world of Reddit Ads, get ready to elevate your knowledge with the Reddit Ads 102 course, where we will focus on optimization, improving campaign performance, tracking and testing. This 3 module course expands on the information from Reddit Ads 101, where we will focus on how to measure a campaign’s performance, how to audit it, and how to improve it.

Upcoming Course

B2B Reddit Ads 103

Reddit Ads 103 course focuses on scaling your advertising efforts - whether you want to tap into a new audience or you have an extra budget that you want to allocate to Reddit Ads. Additionally, it gives hands-on guidance in troubleshooting and solving the most common problems that you will see in your campaigns.

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