Soroush

Senior Performance Marketing Manager
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As the Senior PMM at AdConversion, Soroush brings over 10 years of marketing experience, including 6+ years in B2B SaaS, with a focus on building performance-driven strategies across complex media environments.

He bring deep hands-on experience across Google, Bing, LinkedIn, Meta, Capterra, Programmatic, and Reddit, enabling him to connect channel strategy, measurement, and execution to consistently deliver results.

Key achievements

$30M+
in B2B SaaS ad spend managed across Google, LinkedIn and Meta
50%
increase in pipeline QoQ for Opensesame
88%
decrease in cost per demo for one of his B2B SaaS clients
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Detailed case studies

Dive deep into how we’ve solved marketing challenges cross different SaaS companies

OpenSesame - decreased cost per demo 88%

How OpenSesame decreased their cost per demo by 88%

Results:

-88%

In cost per demo

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OpenSesame - 2X SAL

How OpenSesame 2Xed their SALs in a single quarter

Results:

+55%

in Pipeline

2X

SALs compared to the previous quarter

+40%

in MQL rate

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Blog Content

Articles and insights shared

LinkedIn Ads

How to Create LinkedIn Audiences that Convert

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